hi there, welcome to the crew.
Let's give climate a vibe shift – it's not rocket science.
top of mind
Meet thrifting extraordinaire Macy Eleni. As the daughter of a single mom, Macy started her thrifting journey out of necessity, and her audience lives for her fabulous thrifted finds and authentic origin story. Read her full story in this month’s newsletter.
There’s a whole lot going on in the world right now, so it’s easy to get overwhelmed trying to incorporate climate into your content conversation. If you need a shot of inspiration, schedule a call with our resident creator Farmer Nick who can guide you in the right direction.
upcoming events
Creator Workshop, NYC
TED, EDF + Pattie Gonia are hosting the next creator workshop at TED HQ on 4/2. Spots are almost full, so if you know a creator who should be in the room, email us!
Substack AMA for Ground Crew
Join Substack’s Christina Loff for a virtual Ask-Me-Anything. She’ll break down Substack’s creator programs, what’s coming in 2026, and answer all your burning questions.
more stuff
book a brainstorm session
A 1-on-1 conversation with another creator or creative to spark ideas, workshop content, or just talk about what’s holding you back.
get inspiration
Feeling stuck? This is your refill station. Here you’ll see how other creators are weaving climate into their content to help spark new angles for your own grid without starting from a blank page.
Ground Crew dispatch
Our monthly newsletter where we drop creator spotlights, fun prompts to keep ideas moving, climate news you can riff on, and the content we’re obsessed with.
our core partners
